Entries by Tracy Mallette

SEO and content writing tips: Week ending Feb. 18, 2014

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Last Updated on February 19, 2014It’s like the Twilight Zone around here! This week, we’ve got some posts about content curation.  Curation within curation … whoa.
Anyway, if you’re curating content, you’ll find ways to speed and spiff it up within the posts below!
There’s also a heavy focus on using the customers’ perspectives when creating content, as […]

AJ Kohn talks Hummingbird, social, authority, writing and MUCH more!

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Last Updated on February 18, 2014You do a bazillion things! You’re a husband and father, owner of digital marketing firm Blind Five Year Old, digital marketing correspondent for Search Engine Land and advisor to video-conferencing service Vidtel. How do you manage your time to fit everything in and still do an awesome job?
Well some of […]

SEO Copywriting roundup: Hottest posts week of Jan. 28, 2014

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Last Updated on January 29, 2014At first, we shared each other’s social posts.
Then we had a conversation.
Before long, we were writing guest posts for each other.
We became friends by helping each other out online.
Does this sound familiar? Welcome to relationship marketing!
This week’s roundup is chock full of posts about guest blogging, relationship marketing and the importance […]

SEO copywriting roundup: Hottest posts week ending Jan. 21, 2014

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Last Updated on January 22, 2014Search is always changing – as you can see to the right, there – but right now it’s changing quickly and drastically.
A lot of the posts in this week’s roundup discuss the rapid evolution of search: topics vs. keywords, links, authorship, searcher intent and more.
And by more, I mean: Matt Cutts […]

SEO Advice from Barry Schwartz, Bill Slawski and Ian Lurie

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Last Updated on November 22, 2018We’ve had some incredible guest authors over the past few months and, in case you’ve missed ’em, here are a few of the top guest posts.
SEO copywriting advice from search guru Barry Schwartz
Search guru Barry Schwartz makes time in his super-structured schedule to answer our SEO copywriting, Google algorithm, business […]

SEO copywriting roundup: Hottest posts week of Jan. 14, 2014

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Last Updated on January 15, 2014Is Google killing your authority?!
OK, maybe that’s a little dramatic.
Google’s changing the way authorship markup appears in search results, which, naturally, caused quite a stir around the Web this week.
You’ll find a few posts on Google authorship and authority, along with the usual awesomeness from our beloved Internet marketing experts.
What […]