The Secret Way to Get Exactly What You Want

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Imagine this: You've been hinting around to that hot guy (or…

When to Hire an Intermediate-Level SEO Copywriter

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In our last post, we discussed newbie SEO copywriters -- when…

When Should You Hire a Newbie SEO Copywriter?

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Is it worth hiring a new copywriter who loves what you do --…

Terminal 5 Trauma - British Airways and Missed Reputation Management Opportunities

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Just one week ago, I was returning home from an Amsterdam holiday.…

Who's Stealing Your Web Content?

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Years ago, I had the not-fun feeling of seeing an article I had…

Where Should Company Names Appear in the Title?

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Jakob Nielsen wrote an interesting article about where the company…

What the Heck Does Keyphrase Research Have to Do With the Buying Cycle?

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Looking back on some of my SEO gigs, it occurred to me that a…

Yes, Small Businesses Can Kick SEO Butt!

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  Bob Bly, copywriting guru, asks if small businesses…

Five Stupid Ways Clients Sabotage Their SEO Copywriting Campaigns

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  Today, most companies understand that strong content…