Consulting + Coaching
Who want to drive more content marketing revenue and streamline processes.
Who want to upskill key team members and bring SEO writing in-house.
Who are seeking a career pivot and want to start their own business.
Who want to work less, make more -- and be known as THE writer for your industry.
SEO Writing Apprenticeship Program
Are you a good fit for this SEO writing consulting and coaching program?
You value one-on-one help over a course or group training.
You don’t have the time (or patience) to go through my SEO writing course and pull out the information that’s important to you. Instead, you want to focus on what you need to know, pinpoint new content opportunities for your business, and quickly leverage them -- with expert feedback from me.
You put a high priority on your only nonrenewable resource — your time.
You love diving in fast, discovering new ways to drive income, and creating amazing work. You understand how investing in a one-on-one relationship can dramatically shorten your learning curve and get you where you want to go — faster, easier, and with fewer mistakes.
You're excited to learn SEO writing from the woman who started the industry.
You have important, "how do I handle this" questions about profitable content packages, staffing, SEO strategies -- even how to raise prices. You want to brainstorm ideas with someone who's "been there" and can chat with you one-on-one.
You're willing to bust through your knowledge blocks and go outside of your comfort zone.
You're a self-directed learner who feels comfortable talking about where you need help. You love to do the work instead of just talking about it. Plus, you're comfortable investing money and time to get the results you want.
Working with Heather is one of the best decisions I have ever made. While I have always been a big believer in investing in a mentor, one doesn’t always receive bang for one’s buck, but Heather’s guidance has made an enormous impact on my business; in fact, since working with Heather, I have more than 4X’d my income. Engaging, dedicated, knowledgable, and supportive, Heather has provided the expert guidance I needed to scale my copywriting business—fast. She always makes herself available to support with immediate requests and offers sound, tangible advice, while keeping business fun. Without hesitation, I wholeheartedly recommend Heather as a mentor to any ambitious writer.
- Camilla Carboni
Luxury Brand Copywriter & Consultant
“Heather is simply a stellar consultant. Her insights across a number of different SEO and content marketing areas have been invaluable. In addition, I’ve found that she handles each task or project with a degree of professionalism and enthusiasm that can’t be matched.
In short, I highly and without reservation recommend Heather to anyone looking or SEO or content marketing help.”
- Sean Campbell
CEO, Cascade Insights
“Even through the video screen, Heather was reassuring and understanding of the challenges the editors faced and their concerns. With PowerPoints and real-time demonstrations, she clearly explained how SEO works, how to do research without expensive platforms, and offered a road map for editors to follow to go from story idea to SEO-focused assignment. As important, she reassured our editorial team that the quality of the content is a critical factor when creating digital content. As our team moves forward with creating more digital stories, I am grateful for Heather’s excellent guidance.”
- Vani Rangachar
Digital Content Specialist, AAA Southern California
Scholarships for the Apprenticeship program are not available at this time.