SEO Writers: What You Do Matters. A Lot.

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Do you sometimes feel like you're just another cog in the SEO…

How to Boost Your Conversions -- Easily!

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Have you ever wanted to purchase a product or service, but the…

Fun, Easy Ways to Delight Your Customers

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Oh, how I hate when my snark comes back to bite me -- but here…

Do SEO Writers Need Technical Skills?

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Raise your hand if you've ever thought SEO writing was "too technical"…

Will Google Penalize Your Site for Duplicate Content?

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Have you heard that any duplicate content is a Google no-no? Are…

When Is Short Copy OK?

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Have you heard that writing short copy is spammy, and you should…

Is It Time to Refresh Your B2B Messaging?

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This is going to be one of my "tough love" blog posts. You have…

How to Transform One Video Into 12 Pieces of Content

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Do you feel like you're on a content creation hamster wheel,…

Why You Shouldn't Ignore Long Tail Keyphrases

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Have you ever looked at a keyphrase research report and thought,…

Site Traffic Down? Do This!

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Does your site seem uncommonly...quiet...lately? It's not just…