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6 search results for: SEO certifications
5 simple steps to sourcing SEO copywriting services
Let’s face it, consistently creating excellent, SEO-friendly content for your B2B company can be a daunting task. The person in charge of creating content in-house may not be a great writer or may not understand SEO. Your in-house writing team may not know the best way to reach your niche market online, or it may […]
How to create unique SEO content for location pages
You need to show the search engines unique content on all of your website’s location pages. Searchers who land on them must also be able to quickly decipher where you are, what you do and who you are. They should also be able to find all of the information they may want to know about […]
How to Write Traffic-Boosting Cornerstone Content (It’s Easier Than You Think!)
Are you looking for a new way to wow your readers — and Google, too? Consider writing cornerstone content. It’s an in-depth, authoritative piece of content that answers an important question in your industry better than anyone else does. The advantage, according to Mike Allton of The Social Media Hat? “These kinds of extensive posts […]
5 Branding Tips for Building Your Biz: The Chicken & Egg Strategy
by Tracy Mallette Your audience — meaning your combined readers, as well as potential and current customers — and your brand are inseparably linked. Your audience builds your brand and your brand builds your audience. Like the chicken and egg, it can be hard to know which came first – and which should come first […]