14 SEO Copywriting Tips — in Haiku!

I often tell writers to have fun with their content. Whether you’re a B2B or B2C, you can get your point across — and establish your expertise — without sounding boring.

Today, I thought I’d take my own advice. Below you’ll find common SEO copywriting tips – written Haiku-style. Enjoy!

SEO copy
Doesn’t mean “keyphrase stuffing”
Write for people first.

Don’t “write for engines”
Google doesn’t buy from you
But your prospects do.

Know your customers
Write informative content
Focus on their needs.

Do keyphrase research
Before you write your copy
Don’t ever skip it.

Focus your content
Think about reader intent
Choose words carefully.

Synonyms are OK now
And related words
Writers can rejoice

Include benefits
Tell folks what’s in it for them
Show how you can help.

Looking for an edge?
Research long-tail keyphrases
Answer the questions.

Another idea
Experiment with headlines
Play with your wording.

Watch your messaging
Pushy sales copy won’t sell
Folks will tune you out.

Don’t talk about YOU
Talk about your customer
Focus on her needs.

Titles are crucial
Always include keyphrases
Write to get the click.

Measure your results
See what works and what doesn’t
Change up your copy.

Have fun with writing
It’s a great way to connect
Thanks for reading this!

Did you have a fun time reading this post? Cool! You’ll learn even more fun SEO writing goodness if you sign up for my free newsletter (hint, hint!)

13 replies
  1. Tech Studio says:

    This is just brilliant. As a copy writing company, it is such a challenge to create “click bait”. This article fits the bill big time. I sent it out to my team and I shared it on my Facebook page. I cannot possibly express how much I love this post. Well done!


Trackbacks & Pingbacks

  1. […] not seeing any subheadlines that break up the text – have your writer check out these SEO writing tips before they rewrite the […]

  2. […] easier to remember, and more exciting to read. For example, I recently read an article that gave SEO copywriting. This article made me laugh. But most importantly, I still remember it, even though it’s one […]

  3. […] 19th.You know I like writing haiku, right? I even wrote 14 SEO writing tips in haiku (check out this blog post for the geeky goodness.)Now, it’s your turn.Tweet me your SEO writing haiku (@heatherlloyd) […]

  4. [Read at SEOCopywriting] 14 SEO Copywriting Tips — in Haiku! | Web1Media says:

    […] At SEOCopywriting, Heather Lloyd-Martin shares “14 SEO copywriting tips – in Haiku!” Read the full article at SEOCopywriting.com. […]

  5. […] a good marketer, I was checking out my article backlinks and saw someone linked to 14 SEO Copywriting Tips in Haiku. […]

  6. […] a good marketer, I was checking out my article backlinks and saw someone linked to 14 SEO Copywriting Tips in Haiku. […]

  7. […] 2. Present tips. Heather Lloyd Martin of SuccessWorks offers these SEO copywriting tips in haiku: […]

Leave a Reply

Want to join the discussion?
Feel free to contribute!

Leave a Reply

Your email address will not be published. Required fields are marked *

This site uses Akismet to reduce spam. Learn how your comment data is processed.