SEO content marketing roundup, week ending January 2nd

Happy New Year! Our first roundup (and post) of 2013 is dominated by curation-worthy “best of 2012” compilations and must-read 2013 industry predictions. From content and social media marketing, SEO and search, here is some of the past year’s most compelling internet marketing developments and important trends for the new year. Enjoy these Web gems – and welcome back!

Content Marketing

Lee Odden shares “11 Lessons Learned After 9 Years of Business Blogging” at Top Rank.

At Copyblogger, Sonia Simone shares “The Best of Copyblogger in 2012.”

Seth Godin posts “Writer’s block and the drip” at his blog, where he links to his most popular posts of 2012 at his squidoo site (“Whatcha Gonna Do With That Duck”).

At HubSpot, Jessica Meher posts their “…10 Hottest Marketing Blog Posts of 2012.”

Oil Gardner posts the ambitious “411 Conversion Tips – The 2012 MEGA Roundup” at Unbounce.

Uri Bar-Joseph discusses five B2B marketing trends with “2013: The Year of Marketing Integration” at Search Engine Watch.

eMarketer posts data showing U.S. smartphone use from the 2011 and 2012 holiday seasons with “Holiday Shopping More Mobile Than Ever.”

The Level 343 team shares their “…Recipe for a Successful Blog.”

Marcus Sheridan posts “The Ultimate 11-Step Plan to Launching a Successful Business Blog in 6 Months” at Content Marketing Institute.

Mike Pantoliano posts “A Web Marketing Consultant’s New Year’s Resolutions” at SEOmoz.

Website Magazine features its “Top Post of 2012…”, while Michael Garrity looks forward with “Mobile & Cloud, Top Trends for 2013” in the same issue.



SEO & Search

Bharati Ahuja posts some 25 “Points To Ponder On For SEO 2013” at WebPro Technologies.

Heather Lloyd-Martin shares “2012’s 10 hottest SEO copywriting posts” at the SEO Copywriting blog.

Search Engine Land shares its “…Most Read Stories of 2012: Google Places Goes Google+, Panda, Penguin & More.”

AJ Kohn shares “2013 Internet, SEO And Technology Predictions” at Blind Five Year Old.

Greg Jarboe poses the question: “Will the News Wars Move to Online Video in 2013?” at Reel SEO.

Ken McGaffin posts “10 Reasons Why Public Relations is a ‘Must-do’ for SEO in 2013” at Search Engine Watch.

David Mihm posts “How Local Search Will Evolve in 2013 [6 Predictions]” at HubSpot.

Matt McGee shares his “…Best Articles of 2012” at Small Business Search Marketing.

Chris Syme discusses “3 Key Google Analytics for a Successful Blog in 2013” at Social Media Today.

At Search Engine Land, Elisabeth Osmeloski lists their top 25 search & analytics posts of 2012.

In a related “best of” list, Osmeloski posts “Whole Lotta Link Love In 2012: Our Best Link Building Posts Of The Year” at Search Engine Land.

Stoney deGeyter posts “Think Your SEO Can Beat the Algorithms? Beat This…” at Search Engine Guide.

Of SEO & press release links: Alan Bleiweiss pens “Get Over Yourself – Matt Cutts Did Not Just Kill Another SEO Kitten” at Search Engine Journal.


  • SES London is on for next month, February 18th thru the 21st.
  • SMX West 2013 is scheduled for March 11th thru the 13th, 2013 in San Jose, CA. Register by February 1st for early bird savings!
  • SES New York will return to The Big Apple March 25th thru the 28th. Register by February 21st for early bird rates!


Social Media Marketing

Cindy King presents “21 Social Media Predictions for 2013 From the Pros” at Social Media Examiner.

In a parallel Social Media Examiner post, King asks writers to name their favorite social media blog posts of 2012 with “31 Must-Read Social Media Blog Posts.”

As with its sister site (Search Engine Land), Marketing Land posts its “…Most Read Stories Of 2012.”

Marketing Land also posts “Infographic: The Year In Social Media, A 2012 Recap.”

So “Will Facebook’s Privacy Woes Grow in 2013?” See what Sean Patterson has to say about it at WebProNews.

Augie Ray posts “Where Social Media Will Grow in 2013 (and Where It Won’t)” at Experience: The Blog.

Jay Baer interviews C.C. Chapman with “The Importance of a Small Town Mentality” (podcast plus transcript) at Convince & Convert.

Mack Collier argues why “’Done’ is better than ‘Perfect’ when it comes to blogging” at his site.

Marcus Sheridan posts “Why Your Business Blog Should Target Keywords that Make Money, Not Traffic” at The Sales Lion.

Jason Verdelli shares “Thought Process Behind What Makes Your Online Content Go Viral,” a YouTube presentation by Jonah Berger of the Wharton School of Business, at Social HubSite.

David Wallace shares LinchpinSEO’s “Facebook Wall Post Cheat Sheet” (showing how to increase Facebook interaction) at Search Engine Journal.

Mark Schaefer posts “This is the time to make the social web a better place” at {grow}.


  • The BusinessNext conference (part of BlogWorld & New Media Expo) is coming up fast, this January 6th thru the 8th, in Las Vegas.
  • Social Media Marketing World is scheduled to take place in San Diego from April 7th thru the 9th.  Be among the first 100 to register by January 4th to save $300!

Is your New Year’s resolution to make more money in 2013? Check into the Copywriting Business Boot Camp to learn how to make your business work for your bottom line!

2 replies
  1. Amit Dwivedi says:

    Happy New Year! Here the discussion is all about the content marketing and online marketing strategy for the year of 2013. It’s really true: the online marketing industry is one of the best booming sectors these days. You shared wonderful articles – this is great initiative. Thank you so much!

    • Laura says:

      Thanks Amit, and Happy New Year to you! Yes, internet marketing/strategy (& especially content marketing) are definitely booming sectors of the industry – and SEO, search & social media marketing are evolving by quantum leaps & bounds, as well. You’ve chosen an exciting time to become involved! :)


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