Posts

Beyond Keywords: Understanding Semantic Analysis

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Semantics ~ The meaning of a word, phrase, sentence, or text I…

How Google made me despise goats & press releases in one day

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Goats that scream like humans are the funniest thing to me. Excuse…

Are Your Product Descriptions Costing You Customers?

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Welcome to another video in the SEO Copywriting Checklist series! Today’s…

Scared of Prospect Calls? 5 Confidence-Boosting Tips for Freelance Copywriters

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What can be the scariest part of a freelance copywriter's job? Picking…

How to Find the Fun in Your Freelance Copywriting Business

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Yesterday, during what seemed to be my 100th pushup, my trainer…

The Veg-O-Matic approach to SEO copy development

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Earlier this month, I was honored to speak at SMX West. I was…

Wake up, You're in the Social SEO Copywriting Business!

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If you remember the good ole’ SEO copywriting days of yon,…

How I salvaged my failing SEO copywriting business

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I know there are a lot of struggling freelancers out there trying…

How to write for Google's over-optimization penalty

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Greetings and welcome back! Today, Heather addresses a collective,…

How to Explain SEO Copywriting to Clients

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Do your clients think that "SEO copy" is a bad word? Unfortunately,…