Entries by Jen Williamson

How to Write Traffic-Boosting Cornerstone Content (It’s Easier Than You Think!)

Are you looking for a new way to wow your readers — and Google, too?
Consider writing cornerstone content. It’s an in-depth, authoritative piece of content that answers an important question in your industry better than anyone else does.
The advantage, according to Mike Allton of The Social Media Hat?
“These kinds of extensive posts get exponentially more […]