How to build an internal content team: Do this, not that

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Yes, you can source low-cost, quality content by leveraging…

How to source low-cost, quality SEO content

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Are you wondering how your company can actually afford quality…

FUD, Hummingbird and the future of SEO copywriting

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So, Google's Hummingbird algorithm has officially taken flight. And…

SEO Copy Manager Richard Hostler talks in-house SEO copywriting

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Brookstone SEO Copy Manager and Ironman (he completed the triathlon…

Feeling the burn and seeking some balance

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"Feel the burn!" If you hear this when you are working out,…

Yes, you do need an SEO copywriting strategy. Here's why

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Imagine this: You suddenly decide to move to Chicago. Instead…

Write sexy SEO content (for any industry!)

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Are you faced with writing content for a "boring" industry? You…

What Seth Godin can teach you about SEO content

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Tell me if this sounds familiar. The marketing and SEO teams…

Is your corporate ego messing up your SEO content?

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A common SEO content marketing mantra is "Write for your reader." The…

The SEO content revolution is here. Are you ready?

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Do you want Google to care about your SEO content? It's time…