So are you all that? This week’s latest and greatest web writing news is about website speed and usability, new Panda insights and old Panda hangovers, smart branding, effective blogging, and ensuring your (optimized) content is both original and relevant…and all the while being an incredibly gracious and search-friendly social media host. To help you in being all that, this week’s SEO content marketing roundup is chock full of resources, guides, and tips.
Marketer to marketer: Lee Odden posts his interview with Ann Handley on content marketing at Top Rank.
The big brand buzz: Apple usurps Google as the most valuable brand, reports Mashable. And speaking of Mashable, how it evolved into a major media company is posted (via video interview) at Social Media Examiner.
Level 343’s Gabriella Sannino posts a smart article on the four layers of online brand marketing, and SEO Book discusses brand positioning using stories.
HubSpot’s Inbound Now features a video interview with Jay Baer on how to get people to care about your social presence, and Brian Solis shares his interview by Web Copy Plus at his site (“engage with purpose.”)