Posts

7 Hot Tips for Writing a Top-Converting Services Page [VIDEO]

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Want to know the secrets to writing a top-converting services…

Create Killer Content: Copy These Powerful Formulas

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Do a search on “sales writing” or “copywriting” and you’ll…

Copywriting Lessons from the Masters

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Greetings and welcome back! Today we’re featuring Heather’s…

5 Freelance SEO Copywriting Business Tips (+ Video!)

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Welcome back to another “slice of Heather,” featuring the…

What Stephen King Can Teach You About Editing

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Welcome back! In today’s video how-to, Heather picks up on…

What to Do Before You Start Writing

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Welcome back! Today’s Web-writing video addresses a fundamental…

Balancing SEO and Copywriting Best Practices: A True Story

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I was working with one of my social SEO clients on their blog.…

3 signs that your SEO copy is over-optimized

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Greetings!  Today’s SEO copywriting video tip addresses the…

3 Ways to Re-Ignite Your Web Copy Right Now

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Welcome!  Today we’re introducing a fun new feature to Heather’s…

So What "About Us?" How to Awaken This Top-Converting Sleeper Page

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Welcome back!  Question for you:  Did you know that your “About…