Is Google Out to Get You?

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A few times a year, every year, I receive a panicked "What…

Did Your Client Ghost You? Here's What To Do

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Has this ever happened to you?  You sweat and you slave…

What's the 'Best' Word Count for Google? [Updated for 2019]

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Have you wondered what the perfect word count was for a blog…

Here's an Easy Way to Test New Messaging

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Does your site's tone and feel seem...off...somehow? Maybe…

3 Ways SEO Can Ruin Content

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Do you think keyphrase usage destroys well-written content? Well,…

3 Simple Steps to Creating Buyer Personas

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Buyer personas are important to every business with an online…

Does Your B2B Content Strategy Target All the Key Influencers?

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I came across this great post on HubSpot the other day that answered…

SEO Copywriting Overwhelm? What to Focus on First

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Greetings! Today’s video post answers the common reader question:…

What Does an SEO Copywriter Do, Anyway?

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Welcome back!  In today’s video post, Heather answers a question…

SEO Content Marketing Roundup, Week Ending January 19th, 2011

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Cultivating your competitive edge is the theme of this week’s…