Are You a Bad Guest Blogger?

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Who doesn't love guest blogging? You get to write about what…

Do You Really Need to Write for Google?

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I talked to a prospect the other day who asked, "Do you have…

Here's Why You Should Check Out Your Competition

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Do you know what your competition is doing, right now? "I…

How to Find Your Content Marketing Focus

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One of the most most exciting things about SEO content marketing…

How (Good) SEO Writing Helps People Connect With Your Brand

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Let me put it out there right now: I used to hate Crocs. Actually,…

The Dark Side of Facebook Fan Pages

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Picture this: I'm working away in a cramped London hotel room.…

Why Some SEO Firms Don't Employ Copywriters

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Last week, I heard from a very frustrated prospect. This nice…

8 Ways to Handle the Haters

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I remember it like it was yesterday. 15 years ago, I was working…

Going Beyond Linkbait - Why You Need Good, Original Content

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Last week, I read an article in Mediaweek that warmed my heart.…

What Stephen King Taught Me About Online Writing

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I love Stephen King books. "Carrie."  "It." "The Stand."…