How to stop worrying about Google updates...

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…and learn to love writing really great SEO copy! Greetings…

Should Your SEO Content Marketing Take a Holiday?

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I read a brilliant article yesterday called "Your customers aren't…

Baby-Step Your Way Into an SEO Content Development Campaign

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Are you doing nothing with your SEO content development campaign…

Think Penny Wise, Search Foolish When It Comes to Investing in an SEO copywriter

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Hello, all! Today's post is by Pam Foster, a highly experienced…

Outsourcing Your SEO Writing? 9 Ways to Get the Best Quote

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Yesterday, a business owner sent over an interesting question. "Why…

The 5-W's and 1-H of SEO Content Marketing Planning

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Planning a SEO copywriting campaign doesn't have to be rocket…

Just Hire a Content Marketing Strategist, Already!

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So, I turned down a SEO copywriting job today. No, the reason…

Why Some Large Companies Suck at Content Marketing

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Recently, Junta42 released their 2010 content marketing survey…

10 Common Dumbass SEO Copywriting Mistakes

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It's sad to see people set themselves up for SEO copywriting failure. Every day, I talk to folks who literally hobble their own success. It's not that they don't have the resources for a robust SEO copywriting campaign - heck, sometimes, they're swimming in budget. Where they get stuck is that they're making the same dumbass SEO copywriting mistakes over and over... ...yet expecting different results. If this sounds like you, please, please, consider this a wake-up call. It is possible to do lots of cool things with your content - capture leads, encourage downloads and even make sales. But the first step is admitting you have a problem. Once you do, you can pinpoint the dumbass mistake you're making and see some positive changes. For once. Here's ten things to watch.