Rachelle Money, WordTracker’s “newly appointed journalist” interviewed marketing guru Seth Godin. Read what he has to say about the future of newspapers, how he feels about SEO consultants (and their clients ) and what he says about the power of content.
About Heather Lloyd-Martin
This author has yet to write their bio.Meanwhile lets just say that we are proud Heather Lloyd-Martin contributed a whooping 413 entries.
Entries by Heather Lloyd-Martin
Bob Bly, copywriting guru, asks if small businesses can really compete in SEO. He says:
A bigger company can afford to dedicate one or more employees full-time to each of these major tasks. For instance, I know a company with a full-time staff person who does nothing but seek incoming links, one of the steps in […]
Today, most companies understand that strong content is an important part of the SEO process. But why do some clients do everything they can to ensure that their SEO campaigns just won’t work? If you’re working with a SEO copywriter (or plan to hire one soon), don’t let this happen to you!
I’ve been teaching writers for over 18 years. Want to learn my secrets?