Entries by svcarleton

SEO content marketing roundup, week ending December 12th

Okay … I’ve been bangin’ the drum for weeks now about how important it is that you have unique and compelling content. No more gaming the algorithm. Write what your readers need to hear. The rest will take care of itself.  Don’t over-engineer your copy! Telling stories, providing valuable tidbits, and teaching your readers. Those […]

3 Ways to get “Back to the Basics” of SEO copywriting

Has the hustle-bustle of the holiday season put you over the edge? This has been a year of change … my head is certainly spinning. Heck, some days I’m unable to distinguish a Penguin from a Panda! Life often gets complicated and overwhelming during the Christmas holiday season. As you wind down the year and […]