Entries by svcarleton

3 Ways to get “Back to the Basics” of SEO copywriting

Has the hustle-bustle of the holiday season put you over the edge? This has been a year of change … my head is certainly spinning. Heck, some days I’m unable to distinguish a Penguin from a Panda!
Life often gets complicated and overwhelming during the Christmas holiday season. As you wind down the year and think […]

How to Break Free of Boring Bullet Statements

In today’s SEO copywriting how-to, Heather discusses the value of using bullet points in your copy, and how to make them pop off the page.
Check it here:

How to Break Free of Boring Bullet Statements
Bullet statements are great to use in your copy. They help set items apart and provide a simple way to feature […]